30th WIBC Radiothon for The Salvation Army of Central Indiana

About the event

The 30th annual WIBC Radiothon presented by Financial Center has been a holiday tradition in Indianapolis. The Salvation Army's largest annual fundraising event of the year is back this Friday and Saturday with a record goal and big plans for the 36-hour live broadcast from Sullivan Hardware and Gardens at 6955 N. Keystone Avenue.

The live broadcast will be hosted by popular 93.1 WIBC on-air personalities, including Pat Sullivan, Denny Smith, Terri Stacy, Matt Bair, Ryan Hedrick, Jason Hammer, Nigel Laskowski, Rob Kendall, and Casey Daniels. WIBC Radiothon Executive Producer Mel McMahon is back and will join hosts on air throughout the entire broadcast.

The Salvation Army has seen an increase in requests for assistance. A new goal has been set to raise $430,000 to continue funding vital programs in Central Indiana that help families, individuals, and children in need for the holidays and all year round.

The WIBC Radiothon kicks off at 6:00 a.m. on Friday, December 13 and wraps up at 6:00 p.m. on Saturday, December 14. Throughout the live broadcast, listeners will get to hear from the people closest to The Salvation Army's services in Central Indiana, including staff, pastors, clients, volunteers, and donors to the organization.

Live music will also play a big part in the broadcast on Saturday as local performers help to put listeners and shoppers at Sullivan Hardware and Gardens in a Christmas spirit. Shoppers are invited to stop by to watch groups like the Basement Brass and Carmel Middle School Choir perform.

Here's how the public can help:

• Donate online at WIBCRadiothon.com. Make a one-time donation of any amount or choose to become a sustaining donor by making a "25 by 12" - $25 each month for the next 12 months (total donation amount is $300)
• Text HOOSIER to 24-365 to get a link to the online donation form
• Call our Phone Bank at 1-833-855-9393 during the live broadcast
• Make your donation in person by stopping by Sullivan Hardware and Gardens during normal operating hours
• Share on social media using the hashtag #WIBCRadiothon

Every donation given to The Salvation Army through the 30th Anniversary WIBC Radiothon provides help and hope to those in need, and all gifts stay right here in Central Indiana. Visit SACentralIndiana.org to learn more about how you can help The Salvation Army ensure that we can Love Beyond Christmas and continue to help those in need in 2024.

Thank you to this year's Sponsors

Thank you to the individual Sponsors